Thursday, October 22, 2009

Strategies for Making More Money with Membership Sites

The whole point behind setting up a membership website is to make money through recurring payments sent in each month by members. But, there’s more to making a decent income from membership sites beyond just the member payments. Here are a few ways to make money with a membership site once your members are in.



Information Strategy

If you have information about a certain subject there are a couple of ways you can go about setting up a membership website and making money from that knowledge. You can set up a blog type of website where people can subscribe, for a fee, to receive regular information updates from your website.

You can also set up an informative website where members have a clear way of participating with your as well as the other members on the chosen subject. This is useful as it makes them feel as if they are getting special information from you directly. You don’t have to be a constant presence either. Simply state that you will be available X amount of times a month or week from say 12pm to 2 pm to answer questions. Another option that won’t require a set time commitment of you is to create a forum where you can pop in and out to help members as you can.

Member’s Only Benefits

Offer more information or your services to members at a reduced rate. For instance, if you have a fellow business owner who sells a product your members would find useful, see if you can set up a special discount for your members only.

Do you offer a service or know someone who does? Again offer your members a discount created specifically for them.

Affiliate Programs

Affiliate programs are another way to generate income from membership websites. If you promote products as an affiliate, be sure to include those promotions in emails and posts to your members. As with the previous money-making option, you might even be able to set up a discount just for being a member or give them an added bonus of your own when they purchase through your affiliate link.

However you go about adding to your membership website profits, one thing is essential; Make certain the information or discounts you’re offering is relevant to your membership and valuable to its members.

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